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threat from smart gyms

Is the fitness industry, as we know it, at threat from smart gyms? Our fitness industry is booming after being penetrated by some majorly disruptive technologies including the Orbit4 gym equipment management platforms. When AI-based features are integrated into personalized fitness applications, businesses or clubs attract more customers and boost revenue. It’s easy to see …

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Benefits of Digital Transformation

The Top Ten Benefits of Digital Transformation 1. Money Digital transformation improves both efficiency and profitability. According to the SAP Center for Business Insights and Oxford Economics, 80% of organizations that have completed digital transformation report increased profits. 2. Beating the competition Unsurprisingly the motivation for most companies to “go digital”  is cost-related. Moving data …

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First digital ecosystem for fitness equipment

First digital ecosystem for fitness equipment launches in UK and gets £300,000 funding boost! Orbit4 is the first digital ecosystem to manage and facilitate the commercial fitness product cycle.  It’s an eco-system for the fitness industry that’s saving time, money and the planet. The business has successfully drawn down on £300,000 of debt finance supplied …

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