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Orbit4 has landed stateside!

December 2, 2023

The fitness industry’s smartest digital asset management solution is launching in the US. Following a successful two-year trading period in the UK, Orbit4 now has it’s sights on new markets including the US.

Orbit4 streamlines operations and its clever tech presents business owners with actionable insights that maximise equipment lifespan. Alerts and real-time data enable business owners to make data-driven decisions to significantly increase efficiency and profit.

Steve Holtz has been appointed as the VP of Sales for North America. With more than two decades of experience in the fitness industry, Steve brings a wealth of international expertise to his new role.

Daniel Jones, CEO at Orbit4, said:

"This is a massive moment for us at Orbit4. The feedback from our customers and partners has been awesome over the last two years. The platform has been designed by the industry, for the industry! Now it’s time to release the product to the wider market and we’re absolutely delighted and honoured to secure Steve’s services to launch the product in North America”.

“His extensive experience and proven track record in the fitness industry make him a valuable addition to our leadership team as we continue to grow and innovate”.

Steve started his career in commercial gyms in the United States, where he quickly rose through the ranks, gaining management experience in fitness, operations, and sales. His fitness career took an international turn, which led him to manage the Southeast Asia markets for Star Trac (now Core Health & Fitness), before moving to Life Fitness, Asia Pacific.

During a 10-year tenure at Life Fitness, he became renowned for his ability to find and develop new distribution partners in both established and emerging markets. His career continued to grow when he began managing commercial strategic accounts in addition to his role as a territory manager. His success led him to a Global Strategic Accounts role at Life Fitness headquarters in Rosemont, Illinois.

Before joining Orbit4, Steve served as the Director of Global Business Development at Therabody Inc., where he played a pivotal role in negotiating agreements for new global commercial accounts and driving sales strategy to expand market share in both the U.S. and international markets.

Visit www.orbit4.org or contact [email protected] to find out how you can instantly connect to your incumbent service provider to submit service tickets via the Orbit4 iOS and Android smartphone apps along with a load of other smart features that you can only get with Orbit4.

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